By Old Tom
I have decided to design three Teen Softcore sites. They are freesites,
30 pictures each so I can get them listed with DMOZ. In keeping
with their "theme," I want to choose three sponsors
with the word "teen" as part of the site name. I'll
use Teen Steam (MaxCash), Ultra Teen (UltraCash), Teen Dreamer
(Adult Revenue Service / ARS).
Two are pay per signup, and one is recurring. Therefore, on my
next triple, I may well choose two recurring and one pay per signup.
I also have a hub page which features every one of my teen-related
sponsors. For hub purposes, I consider college / coed sponsors
to be teen-related. (ARS's Amateur University and Cloud Cash's
XXX Sorority Girls come to mind. One is pay per signup and one
is a recurring percentage of revenue - again, a balance.)
So. Back to the three freesites. Call them A, B, and C. All do
their best to create an illusion, and each have a different flavor
from the other two. Each is built with their particular sponsor's
tour firmly in mind.
Give thought to the title and description of each. That is, what
will the linksite listing look like. When a person clicks, *why*
are they clicking? This is your first point of filtering. Are
you getting the *right* people to click? That is, are you drawing
in the people most likely to get fired up by your site, and visit
your sponsor with credit card ready?
Remember, this *is* your freesite's purpose. It is a conduit from
your traffic source to your sponsor. In the chemical sense of
the word, it's intended to be a catalyst. You are taking the surfer
who is not otherwise ready, and delivering them to your sponsor
with great eagerness to use that credit card.
Therefore, your packaging is quite probably more important than
your content.
Next, however, is your infrastructure. It's even more important
than those individual packages. You know what a freesite looks
like (e.g., warning page, main page, two gallery pages). We'll
simply call the whole freesite package, site A or B or C.
Remember: A, B, and C are in the same subniche (teen softcore).
Hmmm... perhaps I have not defined my subniche too well. What
I mean is, "teen classy" as opposed to "teen in-your-face".
Regardless of what I call the subniche, that's the approach I'm
packaging, and the slant I'm taking with the sponsor promotions.
Site A, of course, has an index/warning page. It has no reciprocal
links, and is probably named index.html. It's intended to be the
landing place from DMOZ, no-recip linksites, and from within my
internal structure. Site A also has several mirrors. What I mean
by that, is several copies of that same index/warning page, with
each copy having 6-9 reciprocal links. I do *not* name those pages
index1.html, index2.html, index3.html, and so on. I can either
name them *all* index.html, placing them in different subdirectories,
or I can name them with teen-softcore-related keywords. teen.html,
panty.html, blanket.html, and so on. My script actually does the
latter, choosing at random from a list of targeted keywords.
Since my partner Jojasa has a linklist, you can be assured that
her linklist appears on *each* of those mirror pages.
Somewhere on that page (the clean index page or any of those mirrors)
is a link to site B, to site C, and to the hub page. I put that
same set of three links at the bottom of gallery two. If they
make it all the way through my site, I give them somewhere else
to go that remains within my realm, and make it clear to them
that they are going to to more of *my* sites.
However, the link is not directly to site B or C or the hub. The
link is to a full page ad with exit console, and *then* to B or
C or hub. The full page ad should be slanted, of course, in the
direction of where they're headed. They just *left* site A; don't
try to sell what site A was selling! Try to sell them what they
think they're getting.
If you wanted to get ambitious, for a single triple (sites A,
B, and C), you could create nine different full page ads. Each
of those three sites has three links out - the other two sites
plus the hub. Three links each, three sites, nine full page ads
total, with exit consoles. The links from that hub to the three
sites, places three more targeted full page ads with consoles
- that's 12 fpa's for the triplet if you're ambitious. The assignment
says to do four sets - one for each season, because they *sell*.
That's an even four dozen full page ads, all hopefully built by
hand.
Four dozen full page ads, for *one* triplet? Think it through,
and you'll see that means you have four dozen hand built (therefore
keyword rich) full page ads in the search engines. All with a
slightly different content, all with good link popularity because
of the links to the sponsor site.
If you're going for minimums, you can get by with *two*. One full
page ad for linking from a site to the hub, and one full page
ad for linking to a site (regardless of whether you're coming
from the hub or from a different site). Times four for the four
seasons, and you actually have eight full page ads to build. Just
use and re-use them as needed.
Now, let's duplicate ourselves a bit.
Our second subniche (for example) is in the teen / coed / university
area. This will be sites D, E, and F.
D links to E, F, and the hub, in the same manner as described
above.
E links to D, F, and the hub. Every link, remember, is through
a full page ad.
F links to D, E, and the hub.
Note that to get from any of the sites A, B, or C; you need to
first find the hub. From the hub you can get to D, E, or F. Likewise
for going back the other direction. Each triplet is self-contained.
The third subniche (for example) is amateur teen. And, let's assume
for the example, that amateur teen is not the same as teen softcore.
With different packaging and different sponsors, the two subniches
*will* be different in this case.
We now have sites G, H, and I. G links to H and I and that same
hub we've been discussing above. H links (always via full page
ad with exit console) to G and I and the hub. I links to (sorry
about the grammar there) G, H, and the hub.
And what about the hub? Amongst the sponsor links, blind sponsor
links, related premium AVS sites, the blur and exit consoles,
it contains links to sites A through I. The hub, of course, has
a "teen" theme, and is keyword rich.
In addition to the "teen" empire described above, build
the same way in two other areas. BDSM and Mature, for example.
(I have *not* looked to see if the niches I'm naming, are allowed
in the actual triples assignment. Follow the assignment's instructions!)
Your "teen" empire contains nine freesites, structured
as three self-contained triplets. The Triple Triple Triple consists
of three such empires. All three empires are to be unrelated to
each other. Each empire has its own hub; these three hubs are
interlinked via the Mother Hub.
Last modified: Sat Jul 14 12:08:43 CDT 2001