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Interesting Google Proggie

Google launched a new advertising proggie a couple of weeks ago, called adwords select, a CPC program. Cost Per Click, you pay for your ad only when your link is clicked on, not per impression. You pay a low cost for any keyword. A feature of the proggie is a discount monitor. What this does is monitor your position. If your bid for say tits is .20 and the next competitive bid is say .08, the position monitor/discounter will assure you're charged only .09 for the word tits.

Follow the link it's an interesting read. Do a search on Google, for say Tits, the Adwords **customer** ads appear under sponsored links, in the right margin. Text boxes where you get unlimited *free* changes to your add to make it more enticing for the surfer to click on so you can pay for advertising. Now the interesting part of searching for tits is that the seventh listing down is someone's Sic Cash Code linked to a sponsor FPA (It's PM's code.. if i can recall an ICQ session we had. hehe) Google seems to like listing Sic codes.

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Do you pay for advertising, or do you stop submitting to the search engines and pay for highly targeted advertising in a SE, or do both? Do you hope for the luck of the next crawl to get you positioned in the top 10? Or do you make a links page with all your Sic Cash codes that is keyword heavy with lots of density, and submit it to the SE's? Maybe your sponsor code will be in the engines under Big Tits. Aside from getting highly targeted traffic and signups, isn't it a webmaster dream to get your sponsor codes in any SE?

Richie Rich can't come in pay x dollars for top 5 positions and dominate the engine for a particular keyword. Since your CTR and CPC will determine your position, Richie's keywords better not suck, if they don't maintain a .5% clickthrough the keyword is automatically dropped. Does this put every webmaster on a level playing field now? Does it mean you will become obsessed with keywords, and monitor your CTR more than your stats? Still very much in it's infancy, it will be interesting to see how Google progresses with this in the next few weeks. Adwords could be a trendsetter model for other search engine paid placement proggies. For now I will be content Frogging.

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